China Textile & Apparel Trade Fair (New York) Revives Global Textile Confidence

On July 20, local time, "China Textile and clothing trade fair (New York)" and New York international home textile purchasing Exhibition (HTSE), New York international clothing purchasing Exhibition (APP) and TEXWORLD USA clothing fabric exhibition (collectively referred to as "New York Exhibition") opened online and offline simultaneously.

This New York exhibition is the first textile and garment exhibition held in eastern America during the post epidemic period. More than 150 exhibitors from 15 countries and regions in the world have devoted themselves to creating a textile industry event facing the U.S. market for three consecutive days (July 20-22, 2021). The opening day not only attracted the competing reports from designers, buyers, brands and media in the industry, but also exposed Chinese brands in the North American market again, increasing their exposure and influence. The opening of the online and offline integration exhibition plays an important role in reviving the confidence of the textile industry and restoring the global economy.

See / touch / feel feel feel

Since July 2020, the New York Fair has successfully held two online exhibitions. However, in the face of different market demand changes and the characteristics of textile and clothing products that need to be "seen / touched / felt", the organizers adjusted the exhibition forms. This year, the exhibition launched a new sourcing showroom mode, which built a bridge between online exhibitions and physical exhibitions, To ensure that exhibitors can not only show textile raw materials and finished products, but also do not need to attend the exhibition in person. American purchasers who come to the site can not only feel the latest fabrics, colors and trends, but also communicate with exhibitors one-to-one through online platforms.

QR code

Each exhibit has a "exclusive" two-dimensional code (QR code), which directly connects the buyer and the exhibitor online platform system. The buyer can not only have an instant conversation with the supplier, but also find a more detailed product information list.

Trend

After the epidemic, people in the textile and clothing industry are thinking about a question, "what products can be recognized by consumers after the epidemic?".

The United States is an important market for China's textile and garment exports. The organizers of this exhibition are duty bound to introduce high-quality trends and forums. The hot topics focus on environmental protection and sustainability, carbon emission reduction, autumn and winter trends in 2022, procurement trends, supply chain transparency, etc.

Live stream

The trend and energy of short video swept across the world, meeting the growing demand of consumers through short video, which was realized in the two countries with the most developed Internet level. The exhibition period of the New York exhibition will be broadcast live on social media every day for three days. The industry bigwig / KOL will be invited as the anchor to attract buyers in more ways.

The organizers will also release more highlights of the exhibition in time through we media platform and social platform!