Digital Empowerment: Helping Smes To Innovate And Develop

On June 27, the General Office of the Ministry of Industry and Information Technology issued the Notice on Carrying out National Activities of Digital Empowerment, Intellectual Empowerment of Scientific and Technological Achievements, and Quality Standard Brand Assignment for SMEs, proposing to organize national activities of digital empowerment, intellectual empowerment of scientific and technological achievements, and quality standard brand assignment for SMEs, so as to accelerate the pace of digital transformation of SMEs, We will improve the transformation and industrialization of scientific and technological achievements, and promote small and medium-sized enterprises to move towards the middle and high end of the value chain.

The organization mode is that local competent industrial and information departments organize digital service providers such as Internet platform enterprises and cross industry and cross domain industrial Internet platform enterprises, universities, scientific research institutes, professional service institutions such as quality, standards, brands, industrial design, achievement transformation and relevant enterprises, and combine local advantageous resources to focus on digital empowerment, scientific and technological achievement empowerment Quality standard brand valuation, integrated and comprehensive promotion of the "three endowments" nationwide activities. The activities are carried out in a combination of online and offline activities. Special activity areas are set up online, and offline activities are promoted separately throughout the country. The first activity in each province is held in the form of "policy promotion+special activities". After the first activity, activities can be carried out in combination with the actual needs of the city. According to the collection of preliminary activities, activities will be carried out in at least 10 provinces nationwide by the end of 2023.

The specific content of the activity is to organize service agencies to visit SMEs, carry out in-depth research, and through the diagnosis and evaluation of enterprises, explore the service needs of SMEs in digital transformation, achievement transformation, intellectual property rights, product testing and certification, key technology diagnosis, quality brand management, standardized application, industrial design and other aspects.

Organize and guide service agencies to provide useful and effective technologies, products and solutions for the service needs of SMEs. Provide exclusive preferential services for innovative SMEs, specialized and new SMEs, specialized and new "little giant" enterprises, including free trial tools, customized products, price discounts for specific products, one-on-one service consulting, etc.

Build a docking platform. Organize various service institutions, universities, research institutes, investment and financing institutions to "pair up" with SMEs, carry out activities such as entering digital service providers, achievement docking roadshows, quality brand experience exchange and promotion, standard supply and demand docking, build service docking platforms, and carry out high-quality docking activities.

Promote services into enterprises. Combining the characteristics of local industries and the reality of small and medium-sized enterprises, and focusing on digital transformation, transformation of scientific and technological achievements, quality improvement, standard formulation, brand building and other service needs, we will organize preferential enterprise services into parks, clusters, and enterprises, and provide "one-stop" training consulting services for small and medium-sized enterprises through organizing technology salons, training meetings, "one-on-one" consultations and other ways.

It is understood that in January this year, the Ministry of Industry and Information Technology issued Several Measures to Help Small and Medium sized and Micro sized Enterprises Stabilize Growth, Adjust Structure and Strengthen Capability, which clearly put forward the special action of "science and technology achievements endow intelligence", "quality standard brand endow value", "digital empowerment" and "three endowments" for small and medium-sized enterprises, which is a "combination punch" to help improve the innovation ability and core competitiveness of small and medium-sized enterprises, It is an important measure to promote the high-quality development of SMEs.

The "wisdom" action solves the problem of innovation sources of SMEs. Innovation is the soul of specialization and novelty, and the transformation of scientific and technological achievements is an important way to enhance the innovation ability of enterprises. At present, the transformation of scientific and technological achievements is still difficult to find, talk about, and land. How to find the results and how to connect the demand and supply is an urgent problem to be solved. By strengthening the effective supply of scientific and technological achievements, the "Empowerment of Wisdom" action unblocks the channel of technology supply and demand, further improves the level of transformation and industrialization of scientific and technological achievements, and helps the transformation from "Made in China" to "Created in China".

The "assignment" action solves the problem of upgrading the status of the value chain. Quality, standard and brand are the inevitable requirements to achieve refinement and uniqueness. At present, some SMEs' products still have gaps in performance, reliability, life, yield and other aspects. Standards are not leading enough, and brand visibility is not enough. They are often at the low end of the value chain. Through quality improvement, standard guidance and brand building, the "value assignment" action achieves lean production, fine management and excellent quality, forms its own unique advantages in technology and products, and promotes the transformation of "Chinese products" to "Chinese brands".

The "enabling" action solves the problem of digital transformation. Solve the "why", "what" and "how" questions faced by SMEs in their digital transformation. Digital transformation is related to survival and development, and is a "required course" and "required question". "Empowerment" is a two-way effort from supply and demand. Through strengthening policy support, service support, path guidance, chain transformation, etc., it can achieve multiple goals of quality improvement, efficiency increase, cost reduction, inventory reduction, green, security, etc.