In June, Output Fell And Circulation Rose, While The Business Climate Index Rose Slightly

　　 "China · Keqiao Textile index" in June 2020, the total prosperity index closed at 1110.42 points, up 0.85% month on month, 13.51% higher than the beginning of the year, and a year-on-year decrease of 9.60%. (the picture above shows the general economic trend)

1. The circulation sector rebounded on a month on month basis, and the circulation prosperity index rose on a month on month basis

In June 2020, the market's total circulation climate index closed at 1108.54, up 4.29% month on month. In June, the marketing rose month on month, and the textile circulation market showed a month on month upward trend.

This year, due to the epidemic situation, both at home and abroad, the strength of customers' orders has been greatly reduced. In particular, the continuous epidemic situation has hindered offline communication. Live broadcast has become a new marketing method for fabric enterprises. It can not only present the goods to customers, but also solve the customers' doubts when looking at the samples. It is convenient for customers who are far away from home or even abroad to place orders easily. Like "baisihan", clothing, home textile, shoes and hats enterprises have tried water video live broadcast, Keqiao C-end live broadcast is in full swing.

China Light and Textile City Construction Management Committee, together with Keqiao · jiejie fashion industry service platform and other enterprises, jointly launched the "Keqiao optimization · live program" activity. "Keqiao optimization" live broadcast plan of the first 10 live broadcast, "Han Tang textile", "Jima Liangsi", "Jinsheng textile", "niobium mining textile" and other 10 Keqiao preferred enterprises have launched more than 100 new fabrics, and the consultation volume of both sides has exceeded 10000 times. The number of exposure of the industry activities is more than 600000, and the pre heating covers more than 30000 professional purchasers. During the live broadcast, more than 915 high intention purchasers established contact with live broadcast enterprises, more than 160 professional purchasers made appointment for sample adjustment, and 12 purchasers went to Keqiao to select materials.

Due to the partial recovery of domestic demand market, the traditional marketing of light and Textile City showed a month on month growth trend. In summer, fabric spot transaction and order delivery increased, while in autumn, fabric spot transaction and order delivery increased slightly, and local marketing picked up, and spot transaction and order undertaking of innovative products were promoted month on month, resulting in the rise of circulation prosperity index.

1. The circulation scale index rose month on month.

In June, the market circulation scale index closed at 945.21, up 7.60% month on month. As the domestic demand market rebounded on a month on month basis, the textile market marketing increased month on month, the fabric spot transaction and order delivery rose in summer, the fabric spot transaction and order delivery increased in autumn, the innovative fabric transaction rose month on month, and the light and textile city market marketing increased partially, resulting in a month on month increase in circulation scale index in June.

2. The circulation turnover index rose month on month.

In June, the market turnover index closed at 983.77, up 7.94% month on month. Due to the partial increase of domestic demand market, the fabric procurement of Textile City market rebounded on a month on month basis, the demand for dyeing and printing fabrics rose on a month on month basis, the turnover of innovative fabrics in the circulation market increased on a month on month basis, the spot transaction and order delivery rebounded on a month on month basis, and the profit rate of creative products with fashion elements increased month on month, resulting in the rise of circulation turnover index in June.

3. The circulation confidence index rose month on month.

In June, the circulation market confidence index closed at 982.66, up 0.48% month on month. ① Judging by market demand, the index closed at 955.33, up 0.51% month on month. ② Judging by the profitability of varieties, the index closed at 973.49, up 0.47% month on month. ③ The index closed higher at 1010.03% on the business outlook.

2. Orders of enterprises fell down on a month on month basis, while production prosperity fell on a month on month basis

In June 2020, the enterprise total production climate index closed at 1090.27, down 2.49% month on month. In June, the output of some textile printing and dyeing enterprises fell, and that of some enterprises in Binhai printing and dyeing cluster area decreased month on month. As a result, the production climate index fell month on month.

In June, the performance of weaving enterprises is not good, the atmosphere of off-season is more and more in-depth, and there is a lack of support for bright spot products, especially for conventional products. The grey fabric inventory of weaving manufacturers has reached the high level in recent years. On the one hand, the low price of polyester in the upper reaches makes it difficult to drive the grey fabric to go; on the other hand, it comes from the sluggish terminal demand. In terms of production and marketing, generally speaking, manufacturers will have more or less hoarding operations before the holiday. However, on the eve of this year's Dragon Boat Festival holiday, downstream manufacturers' enthusiasm for replenishment is not good.

Large clothing brands in the impact of the epidemic is still difficult to avoid losses, let alone other clothing enterprises. In June, the domestic epidemic situation has been basically controlled, but the terminal demand is still difficult to recover. For textile enterprises, clothing enterprises are constantly losing money and accumulating inventory, and the demand for fabrics and grey fabrics is naturally sharply reduced. Last year, we have been saying that the order mode of clothing enterprises has changed to "small batch, multi batch". However, from the situation this year, garment enterprises are also experiencing unprecedented situation, and even difficult to protect themselves, so "small batch" may not be able to continue.

Affected by the epidemic situation at home and abroad, the sales of China's textile enterprises are hindered. In order to recover the funds as soon as possible, the phenomenon of low price competition increases, and some disorderly competition appears in the market. But even if it is such a low price sell-off, the downstream clothing market orders are still very few. Whether it is clothing brands or fabric enterprises, the road to inventory is difficult and long-term. It can not be denied that many fabric enterprises are still in the stage of continuous proofing and hard orders.

1. The output of mass products fell, and the scale index fell month on month.

In June, the producer size index closed at 1306.97, down 2.64% month on month. Domestic demand orders of textile printing and dyeing enterprises decreased month on month, orders of mass fabrics decreased, spot transaction and order undertaking of dyeing and printing clothing fabrics decreased month on month, spot transaction and order undertaking of clothing fabrics in summer decreased month on month, spot transaction and order undertaking of clothing fabric in autumn were insufficient, which led to the decline of production enterprise scale index.

2. In summer, the output of products fell down, and the benefit index fell month on month.

In June, the producer performance index closed at 1253.98, down 3.39% month on month. Domestic demand orders of textile printing and dyeing enterprises fell down month on month, fabric orders in summer decreased on a month on month basis, and products in autumn were insufficient. As the downstream demand of running volume products fell, product benefit decreased on a month on month basis, resulting in a decline in the benefit index of production enterprises.

3. The orders of manufacturing enterprises fell down, and the inventory turnover rate index decreased significantly.

In June, the inventory turnover rate index of manufacturing enterprises closed at 798.75, down 22.00% month on month. Mass fabric orders fell down month on month, while output of jet knitted, knitted and warp knitted fabrics decreased month on month. The orders of blended raw materials and natural fiber grey cloth, blended fiber grey cloth and polyester, polyester viscose, polyester polyamide, polyester ammonia, polyamide cotton, hemp viscose clothing fabrics showed an unequal downward trend, while the orders of bedding, window screen and curtain home textile fabrics showed an unequal downward trend. The inventory turnover speed slowed down day by day, and the inventory increased significantly, resulting in the obvious inventory turnover index of production enterprises fall.

4. Enterprise confidence index fell month on month.

The confidence index in the manufacturing boom closed at 791.71, down 1.51% month on month. Among them: ① the market demand judgment index of production enterprises closed at 840.55, up 0.89% month on month. ② The producer's judgment index of variety profitability closed at 795.39, down 2.85% month on month. ③ The index of production enterprises' judgment on the business prospects of the enterprise closed at 752.33, down 2.38% month on month.

3. Forecast of the general prosperity index in the next period

In July 2020, it is expected that the textile industry in Keqiao District of Shaoxing will show a slight decline trend month on month. Affected by the epidemic situation at home and abroad, the sales of some textile enterprises are hindered. Due to insufficient domestic demand and weak foreign trade, the adjustment and conversion of textile products continued to expand. In July, due to the deepening of the off-season in summer, customers from all over China Textile City will shrink back. In summer and autumn, the import of foreign products will be insufficient, the supply of conventional fabrics in summer and autumn will be insufficient, the marketing of mass products in summer will show a downward trend, and the partial shortage of autumn variety orders will cause the business index to drop slightly in July.