Sneakers Resale Business Hot In The First Half, Three Chao Shoe Trading Platform Financing Exceeded 1 Billion Yuan

In recent years, the resale of sports shoes has become increasingly popular. With the emergence of a large number of trading platform for "tide identification", such as "poison APP", "nice good praise", "get", "know goods" and "YOHO", "UFO", many capital have been attracted. Recently, according to the monitoring of the network society, "electricity treasure" monitoring, only in the first half of 2019, with the "toxic APP", "nice" and "know goods", the three tide shoes trading platform, the financing reached up to 10 billion yuan. Before and after, only the "goods to know" one "sucked up gold" up to 1 billion 260 million yuan.

However, there has been a wave of "fried shoes", which has brought a lot of consumer complaints and questions. As early as February 21st this year, micro-blog's topic app was suspected to be sold on the hot search list. The sale of shoes identification platform poison App selling fake goods has also been reported by the media.

At the same time, fake products have also led to the identification of shoes industry, but whether the identification process should be transparent, open different platforms and consumption, this holds a different attitude.

According to user complaints big data of "electric complaint treasure", the second-hand trading platform for identifying tide shoes is mainly toxic to APP, Get, Nice, goods, chuck and goods. The hotspots are mainly focused on six aspects, namely, commodity quality, counterfeit goods flooding, long time undeliveries, malicious deductions, difficulties in returning goods and businesses, "chopping orders" and so on.

In response, Meng Huixin, assistant analyst at the Department of legal rights and interests of the electronic commerce research center, said that with the rising market of "fried shoes", the second-hand shoe trading platform also set off a trading mode of "fried shoes". At the same time, it also led to chaos in the industry: counterfeit flooding, inaccurate identification, high service fees returned, difficulties in after-sale service, false delivery and even refusal to return. Like the "bitcoin" hype, the "overnight rich" industry needs to regulate the "false fire". We call on the regulatory authorities to organize the "cooling down" and introduce the norm.

How to distinguish sneakers from genuine ones?

Finally, "electric complaint" reminds consumers to pay attention to bar codes when buying and investing in sports shoes. In general, those with brand shoes will have a bar code on their shoes, usually hidden under the "tongue" of their shoes. They will know the authenticity of their shoes by sweeping codes.

In addition, pay attention to the characters and icons of the brand. This is a problem that often happens to fake brand shoes. It will make some changes to the characters or icons on the top of the shoes, such as a few strokes, or a punctuation mark that we will almost ignore. So when we buy shoes, we must pay attention to this.

Pay attention to shoes. For example, when writing thread and glue, real good shoes will not be able to appear jumping stitches, and there are some glue on the outside of shoes. Only those fake and shoddy shoes will come into being.

Purchase as far as possible counters or official websites. In general stores, they are almost afraid to sell fake shoes, especially those counters in large areas. Once they sell fake and shoddy shoes, they will not be able to afford the consequences of customer complaints. Therefore, if you want to avoid buying fake shoes, you'd better buy them on special counters or official websites.