New Retail Home Supernova, NOME Uses Design To Conquer CHIC
Recently, the twenty-sixth China International Clothing and accessories fair. CHIC ) in Shanghai, the oversize exhibition area of 117200 square meters has been unveiled, and 1395 brands of 1210 exhibitors have been gathered. The Swedish independent designer brand NOME also participated in the exhibition. Its booth was focused on the "style laboratory", the bold industrial wind design and the Nordic style products became the focus of the whole venue.
The NOME booth is based on the grey wall body, and some rotatable device units are installed on the wall. The "factor impactor" inside the booth displays rich products, and new life inspiration is generated through collisions of different products. New and interesting devices, simple and unique product design, bring new feeling to the audience, giving a wonderful sensory experience.
The outstanding NOME booth and rich products attract the audience. The major media are also competing to interview NOME. It revealed that "NOME is the independent designer brand of Sweden. By signing the Nordic independent designer, it has created works with design inspiration and practical functions, changing the daily life of the masses, and providing people with beautiful and excellent products. Now young Chinese consumers are becoming more and more capable of designing and personalization. NOME It is through the Nordic minimalist design that it satisfies young consumers' pursuit of design and aesthetics.
It is reported that in 2017, China's first NOME trial industry got a good feedback from the market, immediately opened 30 stores, and the monthly revenue of a single store reached 3 million 500 thousand yuan. Without the industry media coverage and publicity, it could create a sales miracle of "0 to 1" stores. NOME stores have more than 3000 products. In order to give consideration to design and efficiency, ensure that new products are listed every week, suppliers cooperate directly to the store, so that customers can purchase the latest products at the first time. This year, we plan to open 300 more stores and fully deploy the global market. More young people are expected to buy home furnishing products with a sense of design.
NOME hopes to pass this time. CHIC To find enterprises or people who have common development with NOME, and jointly develop NOME into a global and influential brand.
NOME, which provides products with aesthetic sense in Nordic style, is loved by the younger generation of consumers. It satisfies consumers' aspirations to achieve quality life through beautiful products. Every family is inseparable from residential products. Excellent design helps enterprises go further and look forward to the future development of NOME in China.
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