Looking Back At The Xiamen Department Store In 2015, It Was Cold.

More than a year ago, the "old elegant" in Zhongshan Road finally ushered in the "new owner" - the high profile of China and Fujian in Zhongshan Road.

This is the third store opened by Min Bai Hui in Xiamen, nearly 17000 square meters. The location of high-end comprehensive department stores is distinct from the surrounding department stores. It is regarded as a new opportunity for "old Lai Ya Nirvana reborn".

However, only for more than a dozen months, in July this year, Zhong min Hui rushed out of the Zhongshan business circle.

Although the reasons for closing the store are complex, in the industry view, the owners are complex, the matching is not complete, the business atmosphere is reduced, and the flow of people is decreasing.

President of China min Hui

Also frankly speaking, store closing is a comprehensive function of various reasons. Poor performance and shrinking front line are also normal. It is more intelligent to rush ahead, but this does not affect their expansion plans.

"Moldoo has been closed for a long time, probably because there is no business."

A businessman disclosed that Minghui has not been doing well in business, and it has been closed for more than a year.

In fact, Minghui square has changed its face several times. It is difficult to escape from the ending of "peaceful separation" from the "Minghui Tongluowan square" to the hand hung Tianhong mall, which is more than 4 years of painstaking efforts.

Since then, Minghui has pformed itself into a commercial complex, fox City, the global Olympic card City, but it still lost Zhongshan Road.

By the end of the year before last, "

"The project appears, but the final result is failure.

Or summer, or large department stores, this time the protagonist is Dong Bai.

In August 10th, Xiamen East hundred win business network shopping center (Ming FA Commercial Plaza store) issued a closed shop announcement: because of the strategic adjustment and deployment of the group, Xiamen East hundred shopping center officially closed shop and stopped business.

Dong Bai internal staff confirmed that due to poor surrounding environment and small shop area and other reasons, Xiamen Dong Bai shopping center has always been in a poor state of operation, so choose to close shop and concentrate on Dong Bai Cai Tang shop.

Shops can not be rented out, and people who invest in stores can't be happy.

The number is not small.

In 2004, Longyan Lanshu bought a storefront at the Ming FA Commercial Plaza in Xiamen, 15 thousand yuan per square metre, with an area of 30 square meters and a total price of about 400000.

Unexpectedly, since buying the shop on the first floor of Ming FA Commercial Plaza, the storefront has been poorly rented. In recent years, even a penny of rent has not been received. The price of housing has not risen, but it has not been sold at all.

Similarly, in Zhongshan Road, Guo Jianshe grabbed a 60 square meter store in Minghui square at the price of nearly 50 thousand yuan per square metre, but after the shop arrived, it rented out less than a year, and the interest on rent was not enough.

Someone is busy opening a shop, someone is busy closing the door, and others are busy waiting for the receiver.

In October of this year, Quanzhou Xiao Lin wanted to open a cafe in Ho Cheung West Road. He hesitated after wandering around the road of Wo Xiang West.

"Wo Hsiang West is not as good as before. Not only is there less traffic, but many stores are empty. It seems that the business is not very good."

After the interview, the reporter also found that he had a high vacancy rate of 30% of the Xiamen rich street.

Just 500 meters away, there are as many as 14 vacant stores, with an average of 35 meters.

The most painful thing for investors is that although the rental of Ho Cheung West Road is down, it is still unable to recruit businesses.

In the glorious period, nearly 300 yuan per square metre. Now, the area is good, the shop area is moderate, only 200 yuan, the shop area is large or the area is not good, can only rent more than 100 yuan.

In the past six months, it dropped by about 10%.