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Shop Customers Are Getting Fewer And Fewer.

2015/5/10 17:06:00 110

Shop CustomersBusinessMarketing Strategy

The clothing store owner can set the price higher according to the clothing product, especially the fashionable clothing product with good quality and novelty, and then reduce the price when bargaining with the customer, and the customer will readily buy the fancy clothing product.

Many people know that

Clothing products

The profits of sales are very high. In some women's clothing stores or clothing stores, the price of dozens of pieces of clothing can mark hundreds of dollars, but the final price is not so high.

To run a clothing store, shopkeepers want to get bigger profits.

profit

Maximizing it?

The price of clothing products is higher than that of customers who do not bargain, that is, they get a good profit, but the price can not be too high, so that customers can turn around when they hear the price.

Therefore, the clothing store mainly knows the price of each garment very clearly, and then determines the reasonable price according to its profit requirement.

Selling price

At the same time, we must consider the customer's counter-offer and determine the final selling price, which is to ensure the lowest profit.

Some customers always like to bargain hard when buying clothing products, and look at the price very low. For excessive bargaining, the clothing store owner should know clever rejection, and can explain to the customers from the clothing quality, style and so on. We can tell the customers that the price of clothing products is higher, and then show the lowest profit price set before, if the customer is not enough to buy, do not lower the price.

Cutting prices too much will make customers skeptical about clothing products and affect the image of clothing stores.

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Now many entrepreneurs gather together to talk about the most important thing is the way of women's clothing stores, how to set specific business plan and marketing skills is the answer we have been looking for. Let's go to see more detailed knowledge.

First, pedestrian flow.

Generally speaking, a high level of customer traffic will increase the sales of children's clothing stores.

However, excessive customer traffic will also prevent buyers from going too crowded, so proper pedestrian flow is the best.

At the same time, we should analyze pedestrian traffic in order to determine whether pedestrians' characteristics are consistent with the target market of the store where the location is set, and the long walking time will give customers a sense of retreat.

Second, public pport facilities and road conditions.

Road condition refers to the width of the road, the degree of traffic congestion and traffic control. It is not only related to the passenger flow but also directly related to the speed of goods on the shop, so it is also one of the important principles for the quantitative control of the location of children's wear shops.

Third, the structure of shops and visibility of shops.

We should pay attention to the size of the shops, the structure and shape of the shops, and whether they are suitable for sale.

We should also pay attention to the limitations of urban planning, such as hydropower, sewer, heating and so on.

Fourth, the location of the store.

The location of the clothing store is generally distributed in three lots. It refers to the distance from the center of the city. Two refers to the distance from the residential area or the trunk line. Three refers to the specific location located in a certain area, such as turn fifth and shop prices.

Shop prices will have a direct impact on sales prices and investment recovery period, and will also affect investment costs.


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