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Hinur Will Integrate The Electricity Supplier Structure To Achieve A Huge Breakthrough

2015/4/28 18:31:00 29

HinurPerformance BriefingIntegrated E-Commerce

Hinur's 2014 annual performance briefing will be held. This year, we will integrate the electricity supplier structure to achieve breakthroughs.

General manager Zhao Xuefeng said in his activities that the company's online sales accounted for a relatively small proportion of the company's sales. The company will integrate the electricity supplier business structure in 2015 to achieve a new breakthrough in e-commerce.

At the same time, the company implements full channel marketing and promotion.

Distribution Planning

We should strengthen the online sales channel construction, implement the marketing strategy of online channel promotion and offline channel experience, and speed up the integration of online and offline channels.

  

Xue Feng Zhao

It said that changing the current electricity supplier sales mode based on inventory products, by changing the product structure, so that the brand of different products will meet the needs of different consumers.

Branding

At the same time, from the fabric planning, deep supply chain cooperation, small batch production, quick return, effective control of inventory, through the data management and customer database establishment, so that the brand can more accurately grasp the customer's consumption demand.

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In March this year, the group announced that its luxury electric business Net-a-Porter merged with Italy's Yoox.

The group said that Net-a-Porter was divided into "ready to sell assets" in the 2014/2015 financial year, and will not be merged into the consolidated financial statements from the next financial year.

Excluding Net-a-Porter, the company expects revenue to rise by 4% in the last fiscal year.

The complete 2014/2015 annual report is expected to be announced in May 22nd.

The bad news of the luxury group is still spreading.

In the month before the announcement of the 2014/2015 annual report, the peak of the luxury goods group issued an early warning of annual profit decline, exceeding 1/3 in April 22nd.

The Geneva based Swiss group has jewelry brands such as Cartire and Jacques, and high-end watches including Lange, celebrities, Jaeger Le Coulter and Wanguo.

According to the statement, the group's annual profit will fall by 36%, due to the failure of investment in financial instruments such as money products and derivatives.

The euro is further depreciated due to the euro zone quantitative easing programme implemented by the European Central Bank as the peak accounts in euros.

MikeAmey, the securities manager of PIMCO, the world's largest bond broker, said: "it has been very hard for them to prepare for their appreciation of the Swiss franc."

As the largest market in the group, the Asia Pacific region's performance is difficult to compare with the past. The main reason behind this is the decline in sales in Hongkong and the mainland market over the past year.

DidierSaint-Georges, general manager of the French Asset Management Co CarmignacGestion, said in a media interview that in the long run, the rapidly growing middle class in China will make the prospect of Luxury Retailing very good.

The Bank of Paris in France has observed that the Chinese market is becoming more and more complicated.

The government has taken active measures to reduce the gap between the rich and the poor, so that millions of people can get rid of poverty.

This move has increased the population of China's middle class and will become the main consumer of luxury goods in the next 5-10 years.


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