Zhuzhou Hosts Two Costume Events To Create Industrial Clusters And Actively Launch Local Costumes.

　　 Zhuzhou will host two national events this year. clothing Grand meeting

Recently, the twenty-third China International Fashion Exhibition was successfully concluded in Shanghai. During the exhibition, Zhuzhou successfully signed a strategic cooperation agreement with the China Apparel Association.

The China International Fashion Show, formerly known as "China International Clothing and Accessories Fair", was co sponsored by China clothing association. It was founded in 1993. It was held in Beijing in the past. It has become the most influential and influential fashion exhibition in Asia. This year, it was held in Shanghai for the first time and was renamed the "China International Fashion Show".

This year, the chief executive of the Zhuzhou Bureau of market management was introduced. During the exhibition, the city of China and the China clothing association successfully signed the "100 billion yuan" to build Zhuzhou. Clothes & Accessories Industrial strategic cooperation agreement. According to the agreement, taking the culture of Yan Di as the core, the China clothing association will build a Chinese clothing culture communication base and an international clothing culture exchange center with Zhuzhou to create "China's clothing culture theme park", leading the industrial upgrading from the height of dress culture.

According to the two sides agreed that this year will be held in the "Zhuzhou little egg" to host the "costumes China - Clothing Brand Award Tour" and "China Women's Wear Brand Summit" two national large-scale events.

　　 The first day of the Chinese local brand comes to France.

"The people who visited were in an endless stream, and they finished the three day's information in one day." The relevant person in charge of the market Management Bureau of the Lu Song District introduced the opening ceremony on the day of the exhibition. Apparel industry The number of visitors to the cluster Pavilion exceeds 4000, and the total number of visitors in three days is over 10000.

Exhibitors from Zhuzhou also gained considerable profits. During the exhibition, 4 local brand enterprises and hundreds of franchisees and brand operators reached a cooperation intention. Among them, high fashion Chinese clothing brand "No use". On the first day of the exhibition, it received a 5000 order from France. "There are hundreds of businesses who want to be our franchisees or agents, and there are many large domestic shopping malls to negotiate with us, hoping that we will be settled in." The person in charge of the brand is introduced.

"Magic beauty masterpiece" women's clothing and more than 100 businessmen from all over the country reached a cooperation intention, of which more than 10 merchants paid the deposit at the scene.

　　 Industry observation

Zhuzhou Children's wear More price and version advantages, but the brand concept and promotion lag behind. "Compared with some high-end children's clothing brands in Zhuzhou, children's clothing brands have more advantages in terms of price and edition, but their brand promotion efforts and brand ideas are indeed worth pondering over local clothing companies." Tang Xueting, chairman of the local children's clothing brand "Chao Tong Wardrobe", does not seem to be the biggest achievement of the exhibition. More importantly, through the international platform, the name of the Zhuzhou garment industry cluster has been launched to promote the local clothing brand to the whole country and even the world.