Borsalino Has Filed For Bankruptcy Protection In The Face Of Serious Financial Crisis

Borsalino is an old brand hat made in Italy by politicians, celebrities and movie stars. The famous film star Humphrey Bogart in Casablanca is wearing B.

The hat.

Borsalino's Panama straw hat has been popular in China and has many fans.

Recently, however, Borsalino faced a serious financial crisis.

According to reports, in 1857, founder Giuseppe Borsalino founded Borsalino brand in Italy, headquartered in the town of Alessandro northwest.

The top-quality raw materials are hand-made, and the process of making felt keeps the essence of traditional handwork.

The production of a hat takes 7 weeks and needs more than 50 processes to complete.

In 1970, Alan Delon and Jean Paul Belmondo starred in the movie "Borsalino" (Jianghu dragon tiger), and the 1974 sequel "Borsalino & Co.".

Borsalino's hat became famous.

In addition, Italy's former prime minister, Giorgio Napolitano, is also a fan of Borsalino and frequently enters Borsalino Rome stores.

Italy has many excellent fashion brands that have been in operation for many years, but at the moment, they are faced with the financial difficulties and lack of financial and management skills, and lack of motivation to rush out of the local market and continue to grow at a high speed. Borsalino is one of them.

At present, Borsalino is evaluating various possible measures to solve the financial crisis and maintain operation.

The details are not mentioned in connection with the causes of the financial crisis.

According to Italy media, Borsalino has filed for bankruptcy protection, but the company CEO

No final decision has been made.

Management condition

In 2013, the company's net loss was nearly 22 million euros, and its revenue fell 11% to 13 million 600 thousand euros.

The company has 9 self operated stores in Italy, 2 in France, classic cap Fedora jazz hat and Straw Panamas straw woven jazz hat in the world's high-end fashion chain stores.

According to the company, demand for products has increased, overseas customers are still buying products, and promotions of distributors are continuing.

In 2014, the company signed a licensing agreement with Bollman Hat Co, which undertook the Borsalino brand hat in the United States.

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Extended reading:

International knowledge

Giuseppe Borsalino, founder of orsalino, founded Borsalino brand in Alessandria in Italy in 1857 after visiting Italy and France's hat making industry.

This long - standing hat brand uses special materials such as Belgian rabbit skin, Panama sisal and cashmere to make many elegant and never out fashioned fashion accessories, which have become a source of inspiration for many films.

Borsalino is widely recognized as one of the best hat manufacturers in the world.

At first, only the traditional pure southern European style soft fur hat was designed. Now it makes all kinds of fashionable hats with felt materials such as felt, straw and cloth.

Borsalino started with hat.

The founder is Giuseppe Borsalino, headquartered in Alexandria, northwest of Italy.

After the death of his founder, his son took over, and now he is involved in fashion, tie, watches, perfume and other fields, and has branches in Europe and America.