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Excessive "Showcase" Behavior Eventually Turned Into "Rush Customers".

2014/11/11 15:37:00 15

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Although many excellent service places such as service personnel, salesmen, promoters and so on are very well behaved, making customers feel like a spring breeze, but most stores still have some common mistakes, resulting in customers' displeasure and thus losing a lot of business opportunities.

Many bosses want to let customers enter the shop as far as possible to produce sales, so they have made many requests for how to retain customers and try hard to promote sales. There is nothing wrong with this, but it is crucial to retain customers and increase purchases by what means and skills.

If there is no good way, the performance oriented shop management will directly evolve into performance pressure imposed on the store manager, and the shop manager puts pressure on the shop assistant, thus causing the shop assistant to impress the pressure on the customer imperceptibly, for example, excessive warm personal service: when customers enter the shop, they follow suit closely, so that customers can not throw away and hide, and finally the customer has to run off to the next store.

excessive Promote For example, if you walk into a lingerie shop, some shop assistants will immediately ask you, "what kind of underwear do you want to buy?" when you walk to the front of the household clothes, she says, "this household dress is very suitable for you, and now there is a discount, which is very cost-effective." When you go to the underpants, she says, "these underwear is the new one just arrived." In a word, it doesn't bother you to be quiet. If you order in a restaurant, you always recommend expensive dishes to keep you in a dilemma between customers or friends.

Over false Formulaic speech Compliment: you can take a dress to compare your figure. She will say, "you really have a good eye. This dress is very good for your complexion..." No matter what clothes you wear, she will say, "you really fit well." Your hearing is very false and totally insincere.

Originally several strokes Clerk In order to increase sales, training salesmen is also to increase sales, but the result is contrary to expectations. The reception and service methods of the shop assistants often result in a "degree", which not only does not play the role of "attracting customers" or "closing", but becomes "annoying customers" and "catching customers". On the one hand, it is caused by the poor quality and attitude of individual salesmen, but on the other hand, it is caused by the wrong management system and skills training.

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