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London Organizing Committee Members Will Wear The Yantai Nanshan Bowen Dress Dress For The London Olympic Games.

2012/5/26 9:08:00 15

Nanshan Bowen DressClothing

At 10 a.m. on May 10th, the Olympic flame was lit at the Hera Temple in Olympia, Greece in 2012, and the torch relay was officially launched.

In the world-renowned event, Yantai Nanshan Bowen Garments Co., Ltd. successfully cleared the 11 thousand high-end suits in London in 2012, and the London Olympic Organizing Committee officials, referees and athletes representatives will be dressed up in these garments.


11 thousand sets

"Nanshan" clothing


Will appear in London Olympic Games


The thirtieth Olympic Summer Games in July 2012, which is to be held in London, has entered the final stage of preparation. As the largest marketing competitive platform in the world, it has attracted many world-class brands to join in, and China's own brand has also found its foothold on this platform, and has successfully realized the dream of integrating with the world and "walking with the world".


On the opening day, representatives of the London Olympic Organizing Committee and some athletes will be presented in this batch of costumes.

Song Riyou, general manager of Nanshan textile and apparel company, told reporters that 11 thousand sets of high-end suit suits made by Nanshan Bowen dress Co., Ltd. for the London 2012 Olympic Games, have been successfully cleared in the UK.

It is reported that the 11 thousand sets of entry gowns are men's clothing, including the OCOG officials' dressing and sportsman's dress.


"The Olympic economy is the attention economy, and also the brand economy. Through good operation, it usually promotes the awareness and image of knowledge brand, and there are many classic cases in the international line brand."

Song Riyou introduced to reporters.

The appearance of "Nanshan" clothing in London Olympic Games indicates that China's textile industry has gradually tested water in the high-end manufacturing world, and has also accelerated the pace of Nanshan costumes for China's local enterprises to move towards the international high-end manufacturing.


With quality, innovation and technological strength


After three inspections, the factory won the favor.


"China's textile industry has always been a typical example of labor-intensive industries. It has won the world market share with the low cost of manpower to win weapons." innovation "and" technology "have never been the slogan of China's textile enterprises.

Song Riyou, general manager of Nanshan textile and apparel company, said that in order to better and faster integrate with the world-class brand, since 2006, Nanshan textile and apparel company has accelerated the pace of industrial upgrading, and has carried out two large-scale industrial expansion, and has successfully completed the integration of the entire textile and garment industry chain.

In addition, Nanshan textile and apparel company successfully acquired 4 top quality pastures in Australia, bringing in the world's advanced technology of top cutting, dyeing, spinning, fabric, garment processing, equipment and process management, and technical personnel.


"The order has been checked three times."

Wang Xun, director of the factory, said that foreign enterprises paid much attention to the salary, overtime and welfare benefits of employees, and carried out a series of strict examination on the quality management system, occupational health and safety management system and environmental management system of Nanshan textile and apparel company.

Finally, it reached the two level (best domestic) level in June 23, 2011, and obtained the qualification to produce London Olympic Games order, and successfully signed the London Olympic Games order.


What is the impact of the 11 thousand set of "Nanshan" clothing on the London Olympics? What is the impact on the enterprises? Song Riyou told reporters: "first of all, the direct economic benefits."

The 11 thousand suits made for the London Olympic Games are complicated because of its complicated technology and large cost input.

However, this is also the embodiment of Nanshan clothing company's competitiveness in the international high-end field. It also indicates that China's textile industry has gradually moved towards the international high-end competition under the promotion of high-end wave and international competition.

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