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Tu Zheng Yin: Tom Lily Couples Install The Founder Of The Brand

2011/6/22 15:15:00 133

Nowadays, with the promotion of the consumption concept, people are far from pursuing the simple cold and cool effect in wearing, nor are they blindly following the trend blindly, but more inclined to

fashion

And personalization.

Even in the current rent-seeking fashion,

Couples dress

They also have their own characteristics.

However, people often focus on personal consumption, but seldom do they study and figure out who launched such a good job.

Originality

Tom and Lili, the founder of the couple's children's clothing brand, Tu Cheng Yin used this unique concept to explain the new dressing taste for the people, blending family affection and love, showing a more harmonious social atmosphere.

Tom Lily couples wear children's clothing brand

Founder

Mr. Tu Zhengyin

Tu general introduced that Tom Lily had applied for trademark registration as early as 2005 and had been dormant for four years before he finally completed the formal approval process.

So careful to protect intellectual property, we can see that he is serious about the brand.

The reason why we choose to move from the raging market of love and sentiment to the "sweetheart" market in China is still a "virgin land" of the couple's clothing and parent child clothing market. Tu Zheng Yin is the business opportunity of the parent child and lovers clothing market. It can create a breakthrough in the traditional clothing consumption concept by creating a good connection between the clothing and the life performance of the clothing, and laying a good foundation for the future product line's enrichment.

Tu Zheng Yin was strong at the beginning and determined to lead the brand of couples and parents.

For this reason, he had opened the most favorable terms to join in China: waiving the membership fee, zero margin, the cash reimbursement of 12% of the foreign franchisees, the first batch of purchase without setting the quantity, offering free handbags, picture albums, VIP cards, advertising posters, joining plaque, POP hanging flag, underwear rack, cartoon image gifts, etc., and changing the other styles in season 100%, even setting up a complete promotion plan for franchisees, and designing the decoration plan for the franchisees free of charge.

Tu Zheng Yin is clear about how much business risk people need to bear behind the human heartbeat condition, but he knows that new brand promotion needs to borrow power to speed up the brand regional layout and expand its popularity. At this stage, more importantly than profit, attract more insight to join Tom Lily's brand promotion team.

Brands such as people, today, "Tom Lili" brand clothing series of all can be a great success, precisely because of its unique personality: or youth bright, warm and sweet, or its joy, harmony and unity......

It fully embodies a kind of affection.

In the clothing industry, this personality is often the projection of individual personality of a brand founder on the brand. It also reflects the ideal personal self or ideal social self of a brand founder. This is a successful brand culture infiltration.