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Merck Promotes The New Concept Of Leisure Sports By "The Second Hayes Model TV Competition"

2011/5/12 10:47:00 73

Brand Sponsorship Market

In recent years, domestic sports

brand

Rise in succession

Gym shoes

Brand competition is fierce, so all sports brands are grabbing the subdivision area and opening up the blue ocean market, trying to make the top brand in a subdivision area and become a strong brand.

The first concept of leisure sports in China

Meck

The company has sponsored the second Hayes model TV competition.

fashion

The sponsorship of activities guides the new concept of leisure sports.


In April 28th, sponsored by Fujian Quanzhou TV station, the launching ceremony of the second Hayes model TV competition sponsored by Meck leisure sporting goods Co., Ltd. was staged in the former "city of light" - Quanzhou, Fujian.

The ceremony attracted many spectators and media, and other people from all walks of life.

Hay's models were gracefully dressed in beautiful music, gorgeous lights and audience's warm eyes. The charming figure and graceful dance immediately amazed the audience.

Later, Hayes beauties' body presentation and talent show made the audience enjoy their eyes and music. The models wore fashionable swimsuits and attractive black stockings to take the graceful and confident steps. They were full of enthusiasm and charming. Besides, Hay's model shows were brilliant and varied.


It is understood that the second Hayes model TV competition, jointly organized by mainstream media in Quanzhou, Xiamen, Fuzhou, Nanchang and other places in the Haixi Economic Zone, is the most influential model selection activity in the west coast of the Straits. This contest will decide "50 strong Hayes beauty" and "25 strong sea silk supermodels" and the champions, second and third teams that will be decided in the May 2012 finals.

The contest is divided into four parts: "universal auditions", two parts of the University's "special sea election", which is related to Haisi culture. Among them, four links of Quanzhou, Xiamen, Fuzhou and Nanchang are the "universal election and city Miss" link, which will be the creation of the model contest, and will decide the city image of Quanzhou, Xiamen, Fuzhou and Nanchang four.

Such an influential and innovative large-scale fashion activity is also in line with the image of Meck fashion leisure sports.


As a sponsor of this ceremony, Meck strives to create comfortable and casual sportswear for the society and people, and integrate its own leisure and fashion into sports. It aims to create fashion in ordinary and simple sports, and become the interpreter of leisure and fashion. Stefanie Sun and Show Luo have been invited as spokesmen for Meck brand. With their youthful fashion style, Meck brand has established a good brand image in its core consumer groups, and further established the reputation of Meck in the field of sports brand.

At present, the Meck brand sales network has covered twenty provinces, autonomous regions and municipalities directly under the central government. The market share has been rising and sales volume has increased continuously, and the concept of leisure sports has been pioneered, so that the brand of Meck has been further promoted, and it has become one of the first line sporting goods brands in China.


Mr. Fu Zhiqin, director of the brand center of Meck, said that Meck will take the haze model TV contest as an opportunity to show the charm of leisure sports to all parties and guests, lead the new thinking of domestic leisure sports, advocate healthy and fashionable lifestyle and sports concept to the public, and promote the healthy development of China's leisure sports.

And helped the "second Hayes model TV contest" achieve greater success.


It is learnt that haze model TV competition is now gathering the most fashionable and popular elements to enhance and beautify people's quality of life and enrich people's cultural life. This idea coincides with the concept of Meck leisure sports. Meck has identified this conjunction point and sponsored the "second Hayes model TV competition", blending Meck's leisure sports culture with the fashion culture of haze model competition, putting the leisure sports temperament deeper into the Meck brand, making the Meck brand, which pioneered the leisure sports concept in China's sporting goods industry, has gained more support from modern people who pursue fashion and leisure.

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