National Standards For Children'S Shoes Will Be Introduced Soon (1)

At present, children's sports shoes and children's sandals are not available.

In a brand shop for children's products, the salesman shows the softness of the shoes to the customers. A young mother selects the softest pair from the selected children's shoes. This is a common phenomenon.

"In fact, children's shoes soles should not be too soft, children are at the stage of skeletal development, too soft soles are bad for their feet health, and the hardness of children's shoes abroad is very high."

Chen Shuqing, a domestic brand expert, told reporters.

Chen Shuqing has been acting as a brand marketing agent for more than 10 brands of children's shoes in Quanzhou for many years, such as POOVE, camel, and Yong Gao. He analyzed the phenomenon that the children's shoes are too soft at present. It is very common that many parents are in the wrong area of shopping. They think that the softer the children's shoes are, the better the children's shoes manufacturers are to cater for.

The reporter visited the children's shoe counters of the major shopping malls in the city, and found that children's shoes with larger bending soles were favored by consumers, as Chen Shuqing said. Most customers pay more attention to the softness of upper and upper shoes when choosing children's shoes.

Insiders said that in addition to the strong demand of the market for "soft", some children's shoes enterprises are also one of the main reasons for the improper selection of rubber and filler in the product outsole formula, and some enterprises will reduce the cost of rubber products and reduce the content of the rubber in the whole distribution, which will also cause the outsole of children's shoes to be softer.

Chen Shuqing believes that from a technical point of view, the high degree of flexibility of shoes wear resistance is poor.

But in this regard, there is no national standard at present, which makes children's shoes enterprises at a loss.

Plan to declare national standard project

Xie Jiasheng, director of Fujian footwear industry association Quanzhou office, told reporters that because of the lack of national standards for children's shoes, some children's shoes enterprises were very helpless when they accepted the testing department.

According to the current standards, it is not possible to produce comfortable children's shoes suitable for children's feet physiological characteristics. Some enterprises have set up their own standards with relevant units, but these standards are not recognized by the testing department, and the phenomenon of unqualified children's shoes detection often happens.