Shishi And Huian Children'S Wear Enterprises Exert Their Strength In School Uniform Market.

It is the two largest gathering area of the school uniform industry in Quanzhou.

This year, stone lions

We should intensify our efforts to develop the local market, and to radiate the whole country on this basis.

Meanwhile, the school uniform industry in Huian has also accelerated the construction and improvement of the industrial chain and actively explored the national market.

The development of school uniforms will further expand the school uniform industry in Quanzhou.

School uniform enterprises intensify development of internal and external markets

Recently, Shishi children's wear and children's Industry Federation and Shishi teachers' Further Education School attached primary school formally signed the school uniform purchase.

It is understood that this is the first single school uniform production of the Shishi primary school signed by the Federation and the Fujian Province Ming De Zhi Shan teaching equipment Trading Co., Ltd.

Prior to this, the Federation and the company also signed the middle school order of the middle school, becoming the first local secondary school category.

After school, the middle school students wore the new school uniform made of stone lions.

"In addition to the above two schools, there are many schools in negotiation."

Wu Qinghu, President of the Federation, said.

The industry said that many years ago Shishi local

Enterprises have local development.

The idea is hard to break through only one or two enterprises.

After the change in January this year, the Federation intensified its efforts to expand the local uniforms market.

In the first half of this year, the first school uniform appreciation meeting was held in Shishi Branch Hall of Xiamen foreign language school, and hundreds of people attended the appreciation meeting. The five schools of Shishi one, Shishi third experimental primary school, experimental kindergarten and so on signed an agreement of intent cooperation with the Federation.

Of course, the vision of the Federation is definitely not limited to stone lions.

According to Mr. Cai, director of a school uniform enterprise, at present, the company has found dozens of provincial, local (city), county (city, district) partners.

He hoped that Shishi could become a nationally known school uniform research and development base and become a fashion label for children's clothing industry.

At the same time, in recent years, the school uniform industry in Huian has entered a stage of rapid development.

It is reported that there are about 500 local school uniform production enterprises, and more than 10 million school uniforms are produced annually, with an annual output value of nearly 1 billion yuan.

At present, Huian is building China's campus apparel industrial base, the Southern Education Industrial Park. The Southern Education Group and many enterprises jointly build school uniform research and development centers, school clothing accessories and large market, school uniform industrial processing zone.

The industry said that the move is to concentrate local school clothes enterprises together, bigger and stronger, and create a set.

The complete industrial chain with finished garment production as a whole will make Huian's school uniform industry go farther and more stable.

It is reported that Huian County currently has tens of thousands of people in the school uniform sales industry outside, Huian school uniform enterprises throughout Guangdong, Guangxi, Shandong, Guizhou, Hubei, Jiangxi, Hainan, Heilongjiang, Gansu and other more than 20 provinces, occupy 60% of the national school uniform sales channels.

Industrial development is inseparable from the strong support of the government.

The development of Shishi uniforms industry is inseparable from the support of the government.

It is understood that in July this year, Shishi issued "Shishi school uniform production service enterprises customized production implementation rules", for the local uniforms market localization injection of a strong heart, Shishi has become the first country to introduce rules and regulations to regulate the market of the school uniform market.

The Shishi Economic Bureau, the Education Bureau and the Federation of industry have recently announced to the public about 18 children's clothing enterprises that have entered the library of the Shishi uniforms.

In view of the characteristics of school uniform industry, Huian has also introduced preferential measures that are targeted and widely applicable.

For example, the government invested 500 thousand yuan in the introduction of equipment for school uniforms, and the government rewarded 5%.

In order to further encourage enterprises to update equipment and upgrade technology, investment has been reduced to 200 thousand yuan since 2016.

In order to encourage enterprises to widen the market, Huian gives 3% awards to enterprises over 2 million yuan in bidding outside the county, and 5% rewards to 5 million yuan or more.

The local government attaches great importance to the development of the school uniform industry, studies and formulates various targeted assistance policies, and increases support for the introduction and tendering of productive equipment in school uniform enterprises, helping to make the school uniform industry bigger and stronger.

"In recent years, people's attention to school uniform has shifted to the pursuit of quality and safety and aesthetic consideration."

Insiders said that the current Chinese uniforms industry has problems such as single style, low innovation ability and so on.

With the improvement of people's aesthetic level, the research and design capabilities of school uniforms will become the core of future competition. In the past, the development mode of school uniform industry in the past decentralized and workshops has begun to shift to centralization and marketization.

"Quanzhou is the capital of the brand, Shishi and Huian need to further develop the school uniform brand, and make breakthroughs in the establishment of school uniform brand while making bigger and stronger specialty industries, and create a business card made by Quanzhou."

Industry sources said.