Retail Sales In The UK Are Poor And Consumer Confidence Is Still Insufficient.

Mike is expected to see more competition in the retail industry this year, and the discount will continue to increase, especially in large supermarkets. "The four major food chain supermarkets have hinted that they will increase the discount rate to stimulate sales rather than food retailers may be better. Consumer Confidence is still insufficient. Any political or economic upheaval will have a major impact on consumer confidence. "

　　 Britain Retailers' data also show that food retailers are better off than before Christmas, and they have taken a lot of measures to deal with the decline in sales. Between October and December last year, sales of food retailers fell 2.2% year-on-year, the smallest since last summer. The Retailers Association says seafood is particularly popular at Christmas, and people are increasingly inclined to buy high-end food.

Before the publication of this report, British Retailers Association Last week, it was also disclosed separately that British retailers sold prices almost every month last year. The British Retail Association also expects commodity prices to continue downward in the coming months as oil and other commodity prices slide.

The British government will release CPI data later on Tuesday, and analysts expect the UK consumer price index to hit a 12 year low in December last year. In November, CPI fell to 1% in the UK, and in December it was more likely to fall to 0.7%. The drop in prices was largely due to the decrease in utility expenditure, the price war in supermarkets and the fall in gasoline prices. Low prices make the Bank of England governor Mark - Carney feel under pressure. There is no doubt that he has to explain to British Prime Minister George Osborne why inflation is so low.

According to the Bank of England, if the inflation rate deviates from the central bank's 2% target by more than 1 percentage points, the Bank of England must explain to the government the reasons and inform what measures it will take. In the history of the UK, the governor of the central bank wrote to the government 14 times that the inflation rate deviated from the target value too much.

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Metersbonwe was accused of shrinking 20 billion yuan in less than 3 years. In Beijing, only one flagship store in Xidan business circle was left. But in the view of Zhou Chengjian, chairman of the US bond company, "we have more than 4000 stores in the country, and about 5% of the shops are adjusted and improved. The so-called shut shop is actually a manifestation of the structural adjustment of the brand, and urban spanformation and business circle adjustment may lead to the closing of stores. He thinks that it is not worth a fuss to adjust hundreds of stores a year.

Recently, it is reported that the home of Hai Lan will take over the original store of Wangfujing in the United States, and plan to build this store into the flagship store of Hai Lan home in Beijing. It is understood that at present, Hai Lan's more than 3300 stores are located in two or three tier cities, and the core business circle of the first tier cities such as North Guangdong is a part of the future planning of the brand. Feng Shui turns and the terminal adjusts several times. The change of brand strategy reflects the change of brand strategy. This is also the most powerful evidence of market feedback.

The industry generally believes that in the "new normal", to speed up channel innovation and industrial convergence, Internet technology as a precursor to the spanformation and upgrading strategy may be the final adjustment of life. Borrow Ma Yun's words to sum up the characteristics of the Internet era, "mobile shops, mobile bosses, people are facade, mouth is the business window, the fate is the customer, the mobile phone is the cashier's desk, the business is in contact with the mountains and rivers, and the deal is done in the laughter and the wind." If you have a chance, you can become a winner earlier. If you look down on it, you can only stay at the empty shop at home and continue to look down on it. It will never be too late. The trend will never come until everyone is applauding.

In the clothing industry, the most typical example is the hottest O2O mode in the past two years. Zhou Chengjian has repeatedly stressed that Mei Bang wants to be an "Internet tailor". With the "one city, one culture, one store, one story" as the keynote, a number of stores in a second tier City have been spanformed, and these stores have grafted O2O without exception. The plan of the United States is to increase the O2O layout of the two or three tier cities, but its 5000 stores in the whole country will not expand significantly. The total volume may even decrease. That is to say, the whole brand store with O2O will be the force of the brand, and it is imperative to close the shop with poor performance.