Learning Marketing From Marketing To Break Through Marketing Thinking

< p > I believe that as a social person, we can get various kinds of business information from different media every day. After all, it has entered a time when marketing means are pervasive.

When we get up, a href= "//www.sjfzxm.com/news/index_c.asp" > marketing activity < /a > begins. After opening our eyes, we can see different business LOGO, whether it is mobile phone or toothpaste tube, anyway, our brain has been receiving all kinds of information sent out by businessmen at any time, this is our real life.

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< p > < strong > 1. What does the brain bring to us when we are marketing? < /strong > < /p >

< p > although we have been living in an era of marketing everywhere, but as long as we are willing to ask ourselves quietly, how many of the names of businessmen who have been flashing before us and heard by their ears are still remembered all day long. Maybe when we think about it for a while, we should not be surprised if those brands that have been popped out or those names that have long been familiar with us. After all, this is the most realistic situation.

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< p > our brain has unlimited potential, but if it has not been trained, it is unwilling to memorize some unremarkable things. Only those products or services that we have tried, experienced and understood before can activate the memory neurons of the brain and start organizing memories.

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< p > so when someone suddenly asks you what brand of beverage, mobile phone brand or clothing brand you remember now...

We may find that the number of brands we know is so scarce.

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< p > < strong > two, in the age of < a href= "//www.sjfzxm.com/news/index_c.asp >" excessive marketing < /a ", the brain is still loyal to itself.

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< p > after all, in real life, people who can never forget are too few, so the world is often made up of a group of people whose memory is not very good. Therefore, even if we survive in the age of over marketing, the brain will still learn information, filter information and discard information in a steady and orderly way.

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People who understand this point have invented the term "brand" because they know that only when they accumulate repeatedly can consumers remember your brand name, though this process is very long. "P"

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< p > 1, let consumers know products.

Repeated advertising campaigns, in fact, are to let consumers know products and become familiar with products. After all, when consumers do not understand products, how are they willing to use your products? < /p >

< p > 2, allowing consumers to use products.

When the consumer knows the name of the product and its use, it has the opportunity to try to use the product and promote the various costs in the early stage of the market. The purpose is to let the consumers buy the product and use the product, so the product will be continuously publicized.

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< p > 3, after-sale is the beginning of brand building.

Many people think that since the product has been sold, it is the end of sales, that is success, but this is only the beginning of brand building.

Every product we sell is actually the best advertising product, because consumers are finally willing to use the product and understand products through themselves.

But in the era of severe homogenization of the product, can consumers clearly distinguish the effectiveness of different brands? The answer may be disappointing.

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< p > 4, brand is the accumulation of trust among consumers.

In many products of the same quality, consumers do not see the quality of the product itself, but the details of the product - the habit and culture bestowed by the product.

Just as Coca-Cola and Pepsi Cola can't drink the difference between most of them, their loyal fans will still support their own brands with a clear flag. This is because these consumers' habits of long-term use make themselves more easily attracted by brand culture.

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< p > < strong > three, learn marketing from marketing.

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< p > because the brain is the most honest person, it can remember "a href=" //www.sjfzxm.com/news/index_c.asp "brand" /a "is its favorite brand, the brand it forgot is the brand that you do not care about, then we can learn from our big brains why we can remember certain brands and forget most brands.

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< p > as a social person, we can not avoid being marketing, but we can choose to learn marketing knowledge from marketing. We can find out the success of marketing from their favorite brands. At the same time, we can also analyze ourselves, find out what the market orientation of our favorite brand is, see what interest we are, and see what kind of businessmen we belong to.

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< p > if you don't even know yourself, how do you know others? Successful people must have their own success. If someone comes up with a situation that doesn't know why they succeed, then failure will come soon, because people who don't know why they succeed will surely not understand why they failed.

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< p > when marketing a product that has already been seriously homogenized, the marketing methods used are almost the same. How can we let consumers remember you and create breakthroughs in marketing thinking? They have been imitated and never been surpassed, or this sentence is worth our consideration.

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