Haining Leather City Will Become A Demonstration Project In Sichuan

"P > > Chengdu a href=" http://sjfzxm.com/news/index_f.asp "> Haining Leather City < /a > when it was opened, there was a lot of exclusive cooperation and interaction with Chengdu Commercial Daily. After a month's opening, the Chengdu daily jointly planned a series of activities of" Chengdu Haining leather city full moon ".

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Wang Honghui, general manager of leather city in Haining, Chengdu, has a vivid memory of that cooperation. "At that time, we worked together with the departments of fashion business department, activity planning center, buy enough network and other departments of Chengdu Commercial Daily, and launched a number of promotional activities and various preferential ways, which attracted thousands of consumers to come to Haining leather city to purchase commodities, and made a good start for the first large-scale promotional activities of leather city.

At the same time, I think the greater impact is through the cooperation with Chengdu Commercial Daily, which guides consumers' cognition of our products and fashion, so that consumers can understand and accept Haining Leather City in a very short time. "

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< p > unlike other traditional department stores, Haining's "a href=" http://sjfzxm.com/news/index_f.asp "leather" /a "city" does not think that the electricity supplier will have much impact on its own business.

"We have the same principle as the electricity supplier, but we have adopted different sales models. In fact, we have more advantages."

When talking about the topic of electricity supplier impact with Wang Honghui, he said, "the sales mode of the electricity supplier has saved part of the circulation process in the consumption process, and has greatly controlled the sales cost through the form of network, so the price can be very low.

Our Haining leather city is also factory direct sales, so that goods can directly reach consumers' hands without intermediaries.

This is only the difference between the form of network and entity.

The core and essence of Haining leather city is to attract consumers through extremely affordable prices and tens of thousands of styles. Our products also enable customers to see, feel, and feel at ease.

And our sales mode directly distinguishes us from traditional department stores, because our low price and huge volume make consumers get more substantial benefits. When buying leather clothing, fur and leather goods, it is necessary to give priority to Haining. "

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< p > October 2012 Chengdu Haining leather city full moon celebration, and Chengdu business daily launched a series of promotional activities, triggering the wave of leather clothing purchasing.

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Shortly after the opening of p a href= "http://sjfzxm.com/news/index_p.asp" > Haining < /a > Leather City, the first fur coat festival in Chengdu was built, and a lot of news reports were made on the leather dress festival in Chengdu and Chengdu.

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< p > November 2013, the second leather clothing festival of Haining leather city of Chengdu, extending the first cooperation and jointly offering Chengdu consumers a winter fur feast.

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< p > the future Haining leather city will deepen the current project and focus on the development of the project.

Wang Honghui told reporters that Haining leather city is optimistic about the consumption market in Southwest China. It will take Chengdu as the core development phase two or even three projects, develop shopping tourism, and make Haining leather city into a commercial demonstration project in Sichuan. It will radiate the whole southwest area and bring more shopping experience to consumers.

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