Skills Of Selling Clothes

Counter season promotion method of sales skills and methods

Generally speaking, for some seasonal commodities, there are always

Sales of light season.

Because the mass consumer psychology is "money does not buy half a year's leisure", that is, on time demand, what is lacking in what to buy.

The same is true for businesses, which basically supply goods on time.

Therefore, commodities tend to be very popular during the peak season of consumption and often remain unsalable in the low consumption season.

But now some businesses are in the opposite direction. When they are hot in summer, they are unmarketable in the market. My winter goods, such as fur coats, heating appliances, fur boots and down garments, are selling well in some cities.

Single sales promotion method

Businesses are buying large quantities of hot and popular products, advertising and expanding sales, because the business principle of businesses is to earn profits.

But the famous Lai Lai store in Italy is against its own way, but it adopts the single sale method.

The store only sells all the goods once, and it will no longer be restocking, even if it is very good.

Also reluctantly cut love.

On the face of it, the store lost a lot of profit that was readily available, but in fact, the store accelerated the turnover of goods because of all the commodities being very sought after, and realized greater profits.

This is because the store has grasped the psychology that customers are "rare and expensive", which gives the customers a strong impression. Customers think that the goods sold in the store are all up to date.

Therefore, when any commodity is listed on the shop, it will rush out.

This method is quite similar to the "Limited sales method" adopted by some stores in China.

Selling skills and methods

This requires businesses to choose some commodities in a group by installments, and make large posters either inside or outside the store, or to distribute them to customers.

These special items are limited to three or four periods in order to attract customers and attract customers.

As a result, customers come to stores to buy special items, and they also buy other non special items by the way.

Of course, specials have little or no profit, but they can be compensated by promoting other products.

A daily low price promotion method of sales techniques

That is to say, businesses sell low-priced goods every day to attract customers.

It is very different from the main way to expand sales by means of sales promotion, because it is a relatively low price strategy because it is a low price commodity everyday.

Through this stable low price, consumers can increase trust in stores, save labor costs and advertising costs, so that stores are in a favorable position in competition.

It is worth noting that the price of low-priced goods is at least below the normal price of 10%~20%.

Otherwise, customers will not achieve the purpose of promotion if they are not attractive.

Auction method of sales skills and methods

In today's times, there are many big shops, business competition is fierce, simple and obsolete.

Not enough to attract more customers, auction has become a new way of store promotion.

Auction activities should clearly write down the name of the auction and auction price.

Some of the items sold by auction are higher than the retail price, some lower than the retail price, which makes the consumers feel very dramatic.

The auction is fresh and interesting, but it should not be done every day, otherwise there will be nothing new.

Usually you can choose weekends, holidays and other times, when consumers have enough time to participate in auction activities, in order to achieve good results.

If at ordinary times, people need to work, even if they are interested in auctions, they will not have enough time to participate.